This Q&A is taken from the full podcast episode we recorded with David.

Q: Can you tell us about XYZ Reality and what led you to start the company

A: XYZ Reality was founded in 2017 to solve the problem of rework and inefficiencies in the construction industry using augmented reality (AR) technology. I grew up in the construction industry and experienced firsthand the challenges of building from 2D drawings. I became obsessed with finding a better way and believed that AR could be the solution.

Q: What makes XYZ Reality’s AR technology unique?

A: Our AR headset, the Atom, is the most accurate engineering-grade headset on the market. It allows construction professionals to position 3D models on-site with millimeter accuracy. The headset is designed to meet the specific needs and safety requirements of the construction industry.

Q: How has XYZ Reality grown since its founding?

A: We started with just three people and have now grown to over 130 employees. Our focus has been on hiring the right people who believe in our vision and are willing to put in the work to make it a reality.

Q: What challenges did you face when seeking funding for XYZ Reality?

A: Securing funding was a significant challenge in the early days. Construction tech and hardware were not popular among investors, and many were skeptical of the market potential. It took time to find investors who understood our vision and were willing to take a risk on us.

Q: How does XYZ Reality’s technology benefit construction projects?

A: Our technology provides real-time data and insights that help construction projects stay on schedule and budget. By accurately positioning 3D models on-site and tracking progress, we can identify issues early and prevent costly rework.

Q: What are your plans for the future of XYZ Reality?

A: Our goal is to become the “construction operating system” by merging the digital and physical worlds. We plan to expand our technology to other sectors of the construction industry and eventually make it accessible to the general public. We believe that one day, anyone will be able to build from holograms using our technology.

Q: What advice would you give to other entrepreneurs in the construction tech space?

A: My advice would be to focus on solving a real problem and communicating your vision clearly. Building relationships with investors and customers is crucial, especially in the hardware space. It’s also important to hire people who share your passion and are willing to put in the work to make your vision a reality.

Q: What motivates you to keep pushing forward with XYZ Reality?

A: I’m motivated by the potential impact our technology can have on the construction industry and the world. I believe that by making construction more efficient and accessible, we can improve lives and build a better future. Every challenge we overcome brings us one step closer to that goal.